DIGITAL MARKETING STRATEGY, DIGITAL STRATEGY, DIGITAL MARKETING PLANS
Comprehensive 12 Month Digital Marketing Plans includes specific actionable multi-channel marketing tasks that combine a healthy mix across channels of organic, paid and local marketing designed to keep you ahead of the competition.
Ready to get serious about your digital marketing?
If your business is serious about embracing digital transformation and you are ready to take it to the next level, we can help. Please contact us, and let’s talk about your business goals and how we can help your company and staff understand and embrace digital transformation and leverage the digital marketing world to meet your goals, grow your business and build loyal, satisfied, lifetime customers!
We work with a select number of businesses that are serious about leveraging the power of the Internet to increase sales, grow their market share and build their brand. Effective Digital Marketing Strategy begins with discussions about your business goals, moves into research of industry and competitive landscape, then incorporates Usability Analysis, Search Marketing Analysis, SWOT Analysis and Top 3 Competitive Analyses. Now we’ve got the framework for a solid, actionable digital marketing plan.
Our Digital Strategy development process includes:
Establish & Document Business Goals
Identify Marketing KPIs (Key Performance Indicators)
SWOT Analysis
Search Marketing Audit
Website Usability Analysis
Business Intelligence – Competitive Research, Competitive SWOT Analyses
Research Target Audience, Persona Development
Messaging and Positioning
Identify Digital Channels *Optional Traditional Marketing Channel Integration
Search Engine Optimization
Inclusive 12 Month Digital Marketing Plan- Multi-channel including Organic, Paid, Local, Social, Reviews, Traditional, Public Relations, etc.
Optional Items Include:
Video and Traditional Media
In-house Skills Assessment
In-house Digital Marketing Training
Digital Marketing Coaching
Virtual Digital Marketing Team
Virtual Marketing Team
Virtual Digital Marketing Director Services
Digital Marketing Audits
Optional Copy writing and Design Services:
Business / Product / Services Printed and/or Online Brochures & Ad Collateral and related products
Business Vision / Mission Statement
SOP (Standard Operational Procedure) Development / Editing for Digital Transformation
Optional Operations Assessment & Secret Shopping